Design Research Toolkits

Sendfull is on a mission to equip product teams with a better playbook for customer discovery and product evaluation, suited to the specific challenges of building for Spatial Computing and Artificial Intelligence.

Subscribe to our Substack to stay up to date on our latest offerings. If you’re new to Design Research techniques, consider taking our Design Research Fundamentals Bootcamp. If your product is a bit farther along, Reach Out to discuss how we can work together on product evaluation frameworks to make sure you’re getting the highest value user feedback.

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Design Research Fundamentals

Sendfull’s flagship offering is a two-day Design Research Fundamentals Bootcamp. Learn the Customer Understanding Toolkit, pragmatic and efficient tools tailored to the specific challenges of launching new spatial computing and AI products.

Audience:

  • This bootcamp is meant for engineers, scientists, designers, and product managers working on spatial computing and AI products. If you have access to a dedicated Design Research team, this bootcamp will help you collaborate more effectively with them. If you don’t, through the Bootcamp you will learn a toolkit that you can immediately put to use to get better user feedback.

Syllabus:

  • Part I: Approaches for identifying customer needs, including leading effective customer conversations to discover opportunity areas.

  • Part II: Tools to translate customer insights into product solutions.

  • Part III: A framework to evaluate your solution from concept through launch.

  • Part IV: Leveraging customer conversations to understand analytics trends post-launch.

Format:

  • The full workshop runs two days in-person. It can be split into 4 x 3 hour blocks for delivery online (or hybrid). Contact Us for upcoming scheduled dates, or to book a custom session for your team.

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Evaluating Cognitive Load

Apply frameworks adopted from the latest neuroscience research to evaluate and optimize products to keep mental workload low.

Audience:

  • Product teams working on emerging products. Product managers, Product marketing, Engineers, Research Scientists, Designers. This workshop is most effective when run with a cross-functional team, who develop shared vocabulary and tools.

Syllabus:

  • Part I: The fundamentals of human memory and why it matters to your user experience.

  • Part II: Tools to evaluate the cognitive load of your user experience.

Format:

  • Two hours online or hybrid. Contact Us for upcoming scheduled dates, or to book a custom session for your team.

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Evaluating Human-AI Collaboration

Learn how to design effective human-AI collaboration, including robust evaluation frameworks for usability, harm & bias, and continuous learning.

Audience:

  • Product teams working on emerging products. Product managers, Product marketing, Engineers, Research Scientists, Designers. This workshop is most effective when run with a cross-functional team, who develop shared vocabulary and tools.

Syllabus:

  • Part I: Overview of AI evaluation frameworks and design guidelines.

  • Part II: Learn to apply these frameworks and guidelines to evaluate your product.

Format:

  • Two hours online or hybrid. Contact Us for upcoming scheduled dates, or to book a custom session for your team.

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Setting up an Effective Tech Transfer Process

The Sendfull team can facilitate working sessions between product teams and research scientists teams to formalize an operating model for effective transfer of Research tech to product roadmaps.

Audience:

  • Product teams working on emerging products. Product managers, Product marketing, Engineers, Research Scientists, Designers. This workshop is most effective when run with a cross-functional team, who develop shared vocabulary and tools.

Syllabus:

  • Part I: How to align teams through customer understanding sessions.

  • Part II: Ideating on solutions, considering both customer insights and technology capabilities.

  • Part III: Concept testing best practices to guide early solution development.

  • Part IV: Usability best practices to refine your solution.

Format:

  • Kickoff 90-minute session to establish goals, then 90-minute monthly check-in for 3-4 months to hone the operating model. These are bespoke programs, Contact Us to discuss how we can collaborate.

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Product Strategy and MVP Definition

Sendfull can moderate a Design Sprint at the Discovery stage of a project or feature, to help the team with tools for navigating the problem space, honing in on initial value.

Audience:

  • Product teams working on emerging products. Product managers, Product marketing, Engineers, Research Scientists, Designers. This workshop is most effective when run with a cross-functional team, who develop shared vocabulary and tools.

Syllabus:

  • Part I: Approaches for identifying customer needs, including leading effective customer conversations to discover opportunity areas.

  • Part II: Problem Definition Framework to generate a product point of view grounded in customer insights.

  • Part III: Ideating on solutions based on customer needs.

  • Part IV: Concept testing best practices to guide early solution development.

Format:

  • Half-day onsite or hybrid. Typically run as part of strategic planning / product team offsite. These are bespoke programs, Contact Us to discuss how we can collaborate.

 

Let’s Collaborate.